Getting likes on Instagram is easier said than done. With so many changes to the platform’s algorithm, it’s tricky to tell which strategies work better than others.
Among all the metrics you can consider to measure your success, “likes” are still among the most important ones. All a person must do is either “double tap” the post or click on the “like” button. Today, most users do it without even thinking.
Whether you’re growing an old or new account, you may be wondering how to get likes on Instagram in 2024. The good news is that there are many ways to achieve this.
Below is the only guide you’ll ever need to get likes on Instagram!
Do Likes Still Matter on Instagram in 2024?
Yes! The amount of likes a post has can tell you how relevant it is. When you see a post with many likes, it’s more likely to be seen by other users. Moreover, most users who see a high like count will associate the post with something important or popular.
If you’re interested in boosting your account’s ranking and visibility, you should focus on getting more likes. Of course, this doesn’t mean you should ignore the other metrics, such as comments, messages, shares, etc.
When you create a strategy that accounts for these factors, you’ll make the most out of your account. This will allow you to come up with a unique offering that gives you the success you’re looking for.
How to Get More Likes on Instagram in 2024?
We’ll give you 11 tips to help you get more likes on Instagram in 2024. Check out each one thoroughly, and pick the options that suit your needs the best!
Run a Like-based Contest
Social media contests never get old. They’re an excellent method to boost your account’s engagement and give you faster results. Also, you can get creative with your posts.
When you run a like-based contest, you’ll ask users to interact with the post in exchange for something. Many accounts, for example, offer a prize for the comment with the most likes.
Logically, everyone will try to be the person with the highest number of likes, so they’ll ask friends and family to interact with the post. This is an excellent way to drive more traffic to your account.
Get Inspired by Other Brands and Industries
While you shouldn’t copy your competition, it’s always a great idea to look for inspiration from them.
Check out different brands and industries, and write down what made them successful. Is it the content? What about the brand’s voice/personality?
Answering these questions will give you a better idea of how to approach your next marketing strategy, allowing you to get more likes.
Work on a Hashtag Strategy
Many people use hashtags wrong. It’s not just about placing random words under your post; these tools do a great job of providing context when used correctly.
We suggest finding a middle-ground strategy. Don’t go for hashtags that are “too general,” but don’t use overly complicated ones either. Many tools online can give you a list of the trendiest hashtags at the moment.
Remember, you must include relevant hashtags. You could look at influencer posts and see which hashtags they’re using are related to your industry. If you find some, try including them.
Creating a great hashtag strategy could take a few tries, so don’t get discouraged if your first one doesn’t work.
Ask to Tag a Friend
Many people love interacting with a post when they’re asked to. Whether you’re posting a relatable meme, a contest, or an informational piece, try encouraging your audience to tag a friend.
The purpose of this strategy is to get more people to check out your content. Not only do you expose your account to a newer audience this way, but you’ll also have a higher chance of getting more likes.
Go with a Meme or Trend
Most accounts rely on memes and trends to stay relevant. While it’s an excellent idea to consider these tools, remember to use them strategically.
Not all memes/trends will work with your brand or its content. If you start posting random stuff without adapting it to your personality, your audience won’t take you seriously.
The key is to adapt these trends to your content. This way, you can add a spin to your usual posts and make them more accessible to a wider audience.
Stay Relatable
Social media evolves every day, so what worked for you a few years ago may not matter today. Many accounts struggle to stay relevant and relatable after some time passes, but it’s crucial that you don’t get desperate during this stage.
There are many strategies to consider if you want to stay relatable, such as the following:
- Engage with your audience.
- Share real/relatable stories.
- Stay true to your brand’s voice, personality, and identity.
- Use authentic visuals in your posts.
- Share entertaining content.
- Show vulnerability.
- Create varied content.
- Be consistent.
Engage with Similar Accounts
Engaging with accounts related to yours may help you in the long run. When you create a strong connection with other people, they’re more likely to support you. Moreover, their audience may find your content interesting, so there’s also an opportunity to get more followers and likes.
Do a Shoutout for Shoutout?
A shoutout is when someone mentions another account or person to praise them or share their work. When you do a “shoutout for shoutout,” you’re asking another account to advertise your brand in exchange for the same thing.
In other words, you’ll give a shoutout to another person, and they’ll do it back. This is a nice strategy that could get you more likes.
Purchase Instagram Likes from Reputable Sites
If you’re struggling to get more likes even after trying some of these strategies, you could consider buying them. It’s crucial that you focus on real likes and not bots, as those could hurt your account. Consider purchasing Instagram likes from RushMax if you are looking for real likes and not bots.
When you buy likes correctly, you can quickly boost the visibility and engagement of your posts. This leads to more likes and a higher chance of your post going viral.
Partner with Other Brands
Consider partnering with other brands from the same niche. Whether it’s through a contest or marketing campaign, this could help both accounts get more likes and reach a wider audience.
Partner with an Influencer
Partnering with an influencer may give you better results in some cases. These are people that a lot of users online trust, so if they say that your account is great, you’re likely to get more traffic over the following days.
Make sure to pick the right influencer. They should be related to your industry in some way. Otherwise, you risk losing your money.
That’s all you need to know about how to get more likes on Instagram! We can’t wait to see how you make the most out of your brand and its posts.